The way that Instagram influences people’s desire to buy different things taught me how the importance of being  an opinion leader. Also, I learned a lot about the ways to become an opinion leader. I agree with their conclusion that creativity is a great way to stand out on your own. Based on what I see on Instagram, the people that make it on the front page are those that create Reels that are original and very creative. I do not know if this correlates to fashion, but I can assume that a new fashion design that is creative would definitely have the same effect to be able to get out there for more people to see.  This is a new way to get your product out into the market, and I think that it is a fantastic idea for people wanting to join the fashion industry.